Email Version 1 - Active Players

Subject Line:

Your Official Overwatch 2 Performance Update Awaits, [USERNAME]

Preheader:

Your latest Overwatch stats are in. See how you stacked up in last week’s queues, then Blink into your next game!

Primary Stats:

BattleTag - [USERNAME]
Most Played Hero - [HERO]
Time Played - [#] Hours [#] Minutes

Secondary Stats:

FB:D Ratio - [#]
Damage Dealt - [#] HP
Eliminations - [#]
Healing Done - [#] HP
Damage Taken - [#] HP
Total Assists - [#]

Body:

When the world needed heroes most, you answered the call, [USERNAME]. Whether your speciality is racking up damage, tanking hits, or pumping out healing, you’re an invaluable addition to Overwatch.

Thank you for playing! We’ll see you next week.

Email Version 2 - Lapsed Players

Subject Line:

Your Official Overwatch 2 Performance Update Awaits, [USERNAME]

Preheader:

Your latest Overwatch stats are in. See how you stacked up in last week’s queues, then Blink into your next game!

Headline:

WE CAN STILL TURN THIS AROUND

Body:

Pardon me, [USERNAME], but further experimentation is required!

While compiling your weekly performance update, I ran your tactical data through Athena's analysis software. Unfortunately, I came away empty-handed. It seems that there wasn't enough data to analyze last week!

By my calculations, you only need to play a few Open Queue or Role Queue games per week to provide sufficient information for me to evaluate your performance. The more you play, however, the larger the sample size is and the more accurate my analysis becomes. That's the power of science!

What I am attempting to communicate to you is this: Every little bit counts, so get ready to reengage and give it your all!

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